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What is meant by 'diversification' in economics?

Relevant Topics

This question pertains to topics in Microeconomics, such as Portfolio Theory, Risk Management, Diversification


Diversification: In economics, diversification is a risk management strategy that involves spreading investments across various assets or asset classes to reduce exposure to any single asset or risk. The idea behind diversification is that a variety of investments will, on average, yield higher returns and pose a lower risk than any individual investment found within the portfolio.

Detailed Explanation:

Diversification is a strategy often used by investors and corporations to manage risk and achieve growth. There are several key reasons why diversification is used:

Risk Reduction: Diversification helps to mitigate risk by spreading investments across a range of assets. If one investment performs poorly, others may perform well and offset the loss.

Opportunity for Returns: By investing in a range of assets, there's a better chance of participating in the growth of different sectors, industries, or geographical areas.
Stability of Returns: Diversification can result in a more steady and less volatile return on investment because the performance of different investments can offset each other.


Individual Investor: An individual investor may choose to diversify their portfolio by investing in a mix of equities, bonds, and commodities. This is done in order to protect their portfolio from potential losses in any one asset class.

: Companies often diversify their business operations and products to reduce risk and maximise growth. For instance, Unilever, a British multinational company, operates in various sectors such as food, beverage, cleaning agents, and personal care products, thus spreading their risk.


In economics, diversification is a strategy used to manage risk and increase the potential for returns by spreading investments across various assets or sectors. Both individual investors and corporations employ diversification to mitigate risks and achieve steady returns. Real-world examples include diversified investment portfolios and multinational corporations operating in various sectors.

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